Discover how to sleigh 
your holiday goals with personalized text messaging.

Text Messaging Unwrapped
Your Guide to a Successful 2020 Holiday Season

Get actionable text message marketing tips & strategies to help your brand sleigh the holidays by reaching consumers, driving traffic, and exceeding revenue goals.

Last year, mobile was the catalyst behind e-commerce's record-breaking holiday season. Shoppers spent over $50 billion via their smartphones, accounting for 84% of the holiday season's overall e-commerce growth. This holiday season, mobile's growth is only expected to accelerate.  

Explore the interactive guide to discover:

  • How to use SMS to deliver exceptional customer experiences this holiday season, featuring expertise from Attentive partner Gorgias

  • Case studies from leading brands like CB2, Uncommon James, and Kendra Scott

  • Actionable tips—including a holiday checklist, list growth tools, and use cases from real brands

  • How to effectively use email and SMS in tandem this holiday season, featuring expertise from Attentive partners Bluecore and Human Marketing

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Countdown to 2021









  • How to analyze SMS marketing performance to optimize for year-round success

  • 22 e-commerce marketers share how they’ll drive revenue after Black Friday/Cyber Monday, plus their learnings from this year to carry into 2021

  • How to personalize SMS marketing to engage consumers with relevant content and drive more revenue

  • Holiday survey findings to learn how brands and consumers are approaching the 2020 holidays—including what messages subscribers want and how they plan to shop this holiday season

  • Oct - Jan promotions calendar with key dates and text messaging tips for each (like what to send, when)