On-Demand Event Recording
and Deck
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Countdown to Black Friday
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E-commerce has skyrocketed in 2020––the second quarter of this year represented a 44% increase in e-commerce sales from 2019. Yet, e-commerce accounts for just 15% of total retail sales, which means there is still so much opportunity for growth. The brand leaders who embrace digital innovation will be the ones who continue to illuminate the path ahead.
Module 1 – Journeys
Browse, cart abandonment, & post-purchase Journeys how-to lab
A sneak peak at creating sign-up units and welcome Journeys
Module 2 – Segmentation
Segment strategies
Overview of the latest enhancements
Module 3 – Message Structure & Language Analysis
Message Testing & Optimizing
Inspiration Library
Class Participation
In-depth answers for all your holiday strategy and execution questions