2021 SMS Marketing Consumer Trends Report:

What Brands Need to Know

We surveyed 2,000 US consumers to reveal insights into how they’ve shifted their behaviors, what they want to see and hear from brands, and how they perceive SMS.

Our findings include:

•  Which devices consumers are using to shop
•  What kinds of messages they want to receive

    across the customer lifecycle
•  How often they want to communicate with 

    brands via text messaging

Explore the 2021 SMS Marketing Report to discover the full findings and inform your mobile marketing strategy.

91%

of consumers are interested in signing up for texts

66.5%

of shoppers signed up to receive texts from more brands in 2020

~70%

of consumers said they'd like to get answers to their customer service questions via SMS

2021 SMS Marketing Consumer Trends Report:

What Brands Need to Know

We surveyed 2,000 US consumers to reveal insights into how they’ve shifted their behaviors, what they want to see and hear from brands, and how they perceive SMS.

Our findings include:

•  Which devices consumers are using to shop
•  What kinds of messages they want to receive across the 

    customer lifecycle
•  How often they want to communicate with brands via 

    text messaging

Explore the 2021 SMS Marketing Report to discover the full 

findings and inform your mobile marketing strategy.

91%

of consumers are interested in signing up for texts

66.5%

of shoppers signed up to receive texts from more brands in 2020

~70%

of consumers said they'd like to get answers to their customer service questions via SMS

STAT NO. I

STAT NO. II

STAT NO. III

STAT NO. I

STAT NO. II

STAT NO. III

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