2021 SMS Marketing Consumer Trends Report:
What Brands Need to Know
We surveyed 2,000 US consumers to reveal insights into how they’ve shifted their behaviors, what they want to see and hear from brands, and how they perceive SMS.
Our findings include:
• Which devices consumers are using to shop
• What kinds of messages they want to receive
across the customer lifecycle
• How often they want to communicate with
brands via text messaging
Explore the 2021 SMS Marketing Report to discover the full findings and inform your mobile marketing strategy.
91%
of consumers are interested in signing up for texts
66.5%
of shoppers signed up to receive texts from more brands in 2020
~70%
of consumers said they'd like to get answers to their customer service questions via SMS
2021 SMS Marketing Consumer Trends Report:
What Brands Need to Know
We surveyed 2,000 US consumers to reveal insights into how they’ve shifted their behaviors, what they want to see and hear from brands, and how they perceive SMS.
Our findings include:
• Which devices consumers are using to shop
• What kinds of messages they want to receive across the
customer lifecycle
• How often they want to communicate with brands via
text messaging
Explore the 2021 SMS Marketing Report to discover the full
findings and inform your mobile marketing strategy.
